平面設計|溪頭福華 房卡設計 Howard Resort Xitou New Keycard Design

溪頭福華

以永續共存打造優質住宿,帶領旅客逃離都市鋼筋,擁入美麗的森林,享受芬多精洗禮,在森林療癒及深度旅遊中與大自然對話。

Howard Resort Xitou offers high-quality accommodations grounded in sustainable development. They always invite travelers to escape from the concrete jungle of urban, embrace into the forest, enjoy in the phytoncides, and and deeply connecting with nature.

房卡套、 房卡設計 以寫意插畫,描繪園區的山林景色和雲霧繚繞,透過抽象、留白的構圖,啟發遊客對於旅居山景人文的美好想像,營造專屬於溪頭福華的森林療癒;園區地圖延續 房卡設計 的插畫風格,結合具象化、幾合的園區標的建築物,讓旅客能夠快速明確的找到方向及目的地;整體色彩則採穩重的墨綠及大地色調呈現高雅獨具的山間品味。

The keycard and its holder are designed with freehand illustrations, capturing the mountainous landscapes and misty sceneries of the resort. Using abstract compositions and negative space, it inspires tourists’ imagination of the beautiful mountain views and local culture. The map, while maintaining the keycard illustration style, combines iconic and geometric representations of building and landmarks within the park, enabling travelers to easily and clearly navigate their way. The overall color palette, featuring deep forest green and earthy tones, interpret the elegant and distinct mountainous charm exclusive to Howard Resort Xitou.

房卡設計 -地圖

結案時間
設計師
設計總監

2022.06
潘東、蘇筱雯
徐志揚

Case Closed
Designer
Design Director

2022.06
Dong, pan / Xiao-wen, Su
Chih-yang, Hsu