展演設計 |美商傑明30週年紀念Logo 主視覺 Stantec 30th anniversary Key Vision

Stantec深耕台灣水利發展,以「社區」為每個專案的設計理念,仔細評估地區需求並連結專業,提供最適切的解決方案,透過每一次的專案執行,幫助全球社區改善生活品質。2020年為Stantec在台灣的30週年紀念,伴隨台灣走過30個年頭,Stantec與這片土地的羈絆將不斷延續,以社區為根,執行的每個專案皆以使用者的感受出發,展演設計 主題以《詠續・永聚》對應Stantec「以人為本」的企業精神,以永續為出發點,打造能夠永聚的和樂家園。

Stantec dedicates water resources development in Taiwan and with community as every case’s idea to program. It evaluates carefully customer’s requirement and offers them the suitable way. Helping global area improve the quality of life.

In 2020, 30th anniversary of the founding of Stantec Taiwan. Stantec grow up with this land. The community is our root and home. Hand Heart designs based on “sustainable and assemble”. Stantec’s business spirt is “people oriented” and believes that taking sustainable as the point can build an eternal homeland.

Logo使用簡約的線條表現畫面感,融入水、社區、環保等意象,除了象徵專業服務與企業核心之外,也呼應主題《詠續・永聚》勾勒出的美好家園形象,其中隱藏國字「滿」,也代表著Stantec對於自身與台灣圓滿、完滿的期許及祝福。配色使用象徵溫暖、歡欣的暖橘,搭配代表水及專業的湛藍,以及充滿活力與希望的亮黃,傳遞豐富而美好的社區意象。

The logo designed with concise lines with elements of water, community, and environmental protection. To present professional and philosophy of business also respond to the theme” sustainable and assemble”. It draw the outline of the sweet homeland and the conceal Chinese word “滿” [mǎné] means a blessing for Taiwan and themselves from Stantec.

It uses warm and gleeful orange, the azure represents water and professional pairs up energetic and hopeful bright yellow, to present an abounding, wonderful imagination.

主視覺以代表水紋以及企業字首S的曲線單元排列成具透視感的數字30,運用虛實變化創造流動旋轉的視覺效果,帶出永續、循環的主題理念,在此架構下,融入社區、能源、建築等與Stantec連結的元素,象徵Stantec致力於永聚家園、永續土地的關注與使命。

Hand Heart designs this logo with water wave and the S form Stantec to show the perspective number 30 in the key vision. Creating floating and swiveling effect to show the sustainable and circulation idea. Combining Stantec with community, energy resources and structures. It symbolizes Stantec will continue devoting to stainable and assemble.


完成時間 – 2020.06
設計總監 – 徐志揚
設計師 – 劉家溱(主視覺設計)、李奕臻(logo設計)
企劃 – 王彥筑
專案管理 –王彥筑
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