手心團隊連續兩年承接新北市社會局新年 賀卡設計
For 2 years, we have designed the New year’s greeting cards
for the New Taipei City Social Affairs Bureau.
Design Concept
去年的 賀卡設計 我們以「讓幸福的傳遞綿延不絕」作為兔年主題,今年則藉由龍「力量和保護」的象徵意義,展現新北市社會局作為推動社會福利政策的核心,扮演著如同龍的守護者角色,協助社會弱勢、長者、兒童少年等解決困境。
Last year, we embraced the theme of the Year of the Rabbit with “spreading happiness without end.” This time, we drew on the dragon, symbolising “strength and protection,” to emphasize the Bureau’s role as a key driver of social welfare policies, acting as a guardian—like a dragon—helping the socially disadvantaged, the elderly, and children navigate through tough times.
透過活潑童趣、手繪感的插畫風格與環繞在橘子上的龍,呈現的是新北市社會局對生活中每個角落的關懷,只為帶來溫暖的陪伴與祝福。在信封上,我們也加入了一點橘子造型的小巧思,以方形花瓣的方式折疊封套,讓開啟信封的過程有著撥開橘子的樂趣。
With vibrant, playful illustrations, we depicted a dragon coiled around an orange to symbolise the New Taipei City Social Affairs Bureau’s care for every corner of life, aiming to bring warmth and blessings. To add a touch of creativity, we designed the envelope with a square-petal fold, making opening it as delightful as peeling an orange.
最後特別感謝 社團法人高雄市小草關懷協會 協助完成賀卡的摺紙黏貼,希望透過這次的合作,表達手心團隊對身心障礙族群的支持和關懷。
Special thanks to Kaohsiung Green Shoots Compassion Association for helping us package the greeting cards. Through this collaboration, we hope to show our support and care for people with disabilities.





結案時間
設計總監
專案管理
設計師
2024.01
徐志揚
王彥筑
楊千瑩、林采霓
Case Closed
Design Director
Project Manager
Designer
2024.01
Chih-yang Hsu
Ivy Wang
Chien-ying Yang, Nina Lin